Sage CRM: Marketing
How can you plan, execute and measure your campaigns better?
An invaluable tool for marketers, Sage CRM helps you to plan, execute, and measure the success of every marketing campaign. It becomes easier to get the right messages to the right people at the right time, eliminating guesswork, and making the best use of your marketing resources.
Financial profiling, order information, purchase histories, special interests and demographics can all be used to create detailed profiles of customers and prospects for highly targeted campaign planning.
The more targeted your campaigns are, the more successful they will be. Sage CRM makes it easier to deliver targeted campaigns by providing your marketing team with detailed information drawn from across your business. Whether using your own campaign lists or imported mail house lists, executing campaigns has never been easier.
Sage CRM provides effective controls for monitoring marketing budget and can also calculate direct revenue yields. Reporting can help track the source of leads, assess opportunities and help focus on prospects that are more likely to purchase; therefore increasing ROI and maximising the marketing budget and spend. Highly graphical reports and charts can be displayed on the Interactive Dashboard for quick reference enabling users to analyse data in real-time.
- Create, track and manage dynamic marketing campaigns that really deliver
- Plan and track activities, tasks, budgets and details for each marketing activity
- Produce highly targeted customer communications improving response rates
- Leverage real-time marketing performance analysis
- Use fully customisable marketing workflow out-of- the-box for rapid campaign execution
- Execute email campaigns with Sage E-marketing for Sage CRM* with pre-designed templates that cover all communication needs
- Track all e-marketing email interactions including open, click and bounce rates automatically through Sage CRM
- Maximise customer communications and interactions through integrated social media channels
- Enjoy a great user experience on any Browser with cross-browser compatibility
- Take advantage of pinpoint marketing budget management
Click here for more information on the Sage CRM solutions.